Thank heavens for silver linings!
We are so excited to be featured in Times in India, Bengaluru edition, alongside some of our absolute favourite grey-volutionaries - Jyotsna Rajiv a cyber security expert and grey hair influencer on instagram @silver_sarista_jyotsna, Mala Dhawan co-founder of NGO ‘A Hundred Hands’ and Prabha Rao, a former management professional.
While turning grey is cool, it is not just about stopping colouring the hair and allowing it to grow freely, says VS Srikanth, Co-founder of Amazing Greys, a beauty and personal care brand based in Bengaluru.
"There is an amazing trend these days where people are opting not to colour their hair. But people think one gets gorgeous grey hair once they stop doing what they were doing. Grey hair is not just black hair which loses pigmentation, it loses strength and is prone to discolouration. So, one needs to take care of all these aspects when one goes grey," adds Srikanth.
About Amazing Greys
Amazing Greys is a personal care brand that celebrates age and all that comes with it. Our range of products for grey haircare is the first of its kind in India and is specially formulated to care for greying hair, whether coloured or not. It is free of harsh chemicals and loaded with natural actives. Grey is weaker, frizzier and more prone to damage than black hair. That's why products made for naturally black hair are not good enough. Switch to our specialist products for stronger, smoother and brighter grey hair. Whether you embark on your journey to embrace your natural greys, or continue to colour them, the first step is to give your hair the special care it needs. The Amazing Greys range of grey haircare products, including a shampoo, conditioner, and serum, are the perfect regimen to care for your silver hair.
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